The COTA Campaign
Fundraising for transplant-related expenses is possible only when volunteers work with COTA to begin the fundraising effort. Additional volunteers who are willing to assist the key volunteers by serving on committees and providing assistance will also be needed. Remember, none of the key volunteer positions may be filled by parents or patient caregivers.
In order to focus on their child, the parent(s) of the COTA patient should not plan to be part of the fundraising campaign. Therefore, recruiting three key volunteers who are committed to the campaign and connected in the community is critical. Your three key volunteers will receive:
The most critical position for any COTA campaign is the Community Coordinator. The Community Coordinator will oversee the entire campaign. COTA provides the Community Coordinator with training, manuals, guides, fundraising resources and ongoing support. The Community Coordinator will:
Public Relations Coordinator
The Public Relations Coordinator serves as the spokesperson for the fundraising campaign and will coordinate all media contacts, press releases and publicity for the campaign. COTA provides the Public Relations Coordinator with training, a local media list and resources to assist with media coverage. The Public Relations Coordinator will:
COTA will provide a campaign website. The Webmaster will customize this website during the fundraising campaign. COTA will provide training and a manual to use with the website editing platform. Note that COTA volunteers and families may not use or maintain any other website during the campaign. The Webmaster will: